Top-Trending Global Brand Lyre's Non-Alcoholic Spirits Introduces New Sophisticated Serves to the UAE.
- March 6, 2023
- FMCG HORECA BUSINESS
In February, Lyre's Non-Alcoholic, the world's finest range of non-alcoholic beverages, will add five new sophisticated serves to its expert collection, allowing consumers to recreate even more of the globally trending zero-proof cocktails. Natural, allergen-free, and vegan non-alcoholic beverages with up to 95% fewer calories than their alcoholic counterparts are taking the world by storm.
Lyre's exquisite range of expertly crafted non-alcoholic beverages is the result of a decade-long quest to make the impossible possible – to give consumers the freedom to drink their beverage, their way, without compromise. The beverages are crafted with the finest natural essences, extracts, and distillates from all four corners of the globe to replicate the flavour and aroma of their alcoholic counterparts. With the addition of three new expertly crafted non-alcoholic beverages, Lyre's is expanding the variety of non-alcoholic alternatives that can be enjoyed by everyone.
Lyre's Original Coffee
Espresso Martini and coffee aficionados will enjoy Lyre's Coffee Originale, which captures the essence of a vinous coffee with espresso, spice, caramel, and toasted nuts complemented by a classic vanilla finish. When shaken with the Lyre's White Cane, fresh espresso, and vanilla syrup, a sophisticated Espresso Martini is created, garnished with a coffee bean float or some luscious grated dark chocolate for added sweetness.
The White Cane of Lyre
Those accustomed to the flavour of white rum would enjoy Lyre's White Cane, which is made from sugar cane and has sweet notes of marzipan, orange, and coconut, followed by a peppery finish of citrus and toasted nuts. This drink can be combined with pineapple juice, lime juice, coconut syrup, and passionfruit pulp to create the popular passionfruit colada.
Lyre’s Spiced Cane
With a touch of heat, the Lyre's Spiced Cane is a balanced and rich alternative to spiced rum that is full-bodied on the palate with notes of caramel, molasses, traditional spiced vanilla, and toasted nuts. This can be combined with premium ginger beer, fresh lime, and vanilla for the ultimate Dark and Spicy cocktail.
The Italian Orange of Lyre
The Lyre's Italian Orange is a vibrantly red Italian Aperitivo with distinct flavours, and it won the Tales of the Cocktail Foundation's award for Best New Spirit or Cocktail Ingredient. It has an abundance of flavour, with blood orange and red citrus taking the lead and maraschino providing balance. Lyre's Italian Orange, Lyre's Dry London Spirit, and Lyre's Aperitif Rosso can be combined to create the perfect non-alcoholic Negroni, a sophisticated classic.
Rosso, Lyre's Aperitif
The body of The Lyre's Aperitif Rosso is comprised of an aromatic sweet vermouth with the taste of blood orange and vanilla. Mid-palate elements of caramel, citrus pith, and cacao restore harmony by coating the palate. For a delicious Americano, both the Italian Orange and Aperitif Rosso can be mixed with premium tonic water.
Lyre's is sold in MMI stores in Dubai, on DrinkDry, and, most recently, at the Depachika food court in Nakheel Mall. On the Lyre's website, you can find a collection of scrumptious cocktail recipes and additional information on the Lyre's range.