Marriott International Expands Branded Residences Portfolio in the Middle East & Africa

Marriott International is making significant strides in the Middle East and Africa (MEA) region, with its branded residences portfolio now spanning 41 projects. This includes 29 projects in its signed pipeline and 12 open properties. With a sharp focus on luxury and world-class service, Marriott is quickly becoming a dominant force in the residential real estate market.

In the last two years, Marriott has doubled its efforts, signing 19 new agreements in the MEA region to bring branded residences to some of the most iconic destinations. From exclusive Ritz-Carlton Reserve Residences to the chic W Residences at Dubai Harbour, Marriott’s branded residences cater to a wide range of homebuyers looking for exceptional living spaces in both urban and luxurious retreat settings.

Accelerated Growth in the MEA Region

Dana Jacobsohn, Marriott's Chief Development Officer for Global Mixed-Use Development, explains, “The MEA region, home to some of the world’s most coveted and iconic destinations, has been a key driver of our accelerated growth in branded residences. As we meet the rising global demand for branded residences and luxurious experiences, Marriott continues to offer extraordinary benefits for developers and Residence Owners alike.”

With 16 luxury and premium brands offering branded residences in the MEA region, Marriott provides a unique opportunity for developers. These projects leverage the strong brand recognition Marriott has built globally, which drives higher sales velocity and increased sales value. Residence Owners also benefit from exclusive offerings through Marriott Bonvoy® and the newly launched ONVIA recognition platform, enhancing their living experience with Marriott’s unparalleled service.

Iconic New Projects Across the Region

Recent Marriott branded residences projects are not only adding to the portfolio but also transforming the landscape of luxury living in the region. Some of the exciting new projects include:

• The JW Marriott Residences New Cairo, Al Jazi First: Marriott’s first branded residences under the JW Marriott brand in Africa, featuring 277 residences in New Cairo, Egypt.

• The Ritz-Carlton Residences, Cairo, Palm Hills: With 150 exclusive residences offering exceptional living spaces and views of the Great Pyramids of Giza and the Palm Hills Golf Course.

• W Residences Cairo: The first W Hotels branded residence in Africa, set within the premier lifestyle destination One Ninety in Cairo.

• The Ritz-Carlton Residences, Dubai, Creekside: Offering 200 residences and 12 mansions, this development includes exclusive yacht berthing for residents.

• The Ritz-Carlton Residences, Diriyah: Located in the Kingdom of Saudi Arabia, these luxury residences are inspired by Najdi heritage, combining elegance with tradition.

• The St. Regis Residences, Financial Center Road, Dubai: A successful launch, with 70% of units sold within the first hour, reflecting Marriott’s ability to generate impressive sales velocity.

In addition to these developments, several other residences are set to open soon, including:

• Nujuma, a Ritz-Carlton Reserve Residence: This highly anticipated development in Saudi Arabia will offer a rare and immersive escape into the Red Sea and Saudi Arabian culture.

• The Residences at the St. Regis Al Mouj Muscat Resort: Located in one of Oman’s most exclusive neighborhoods, this project offers a gateway to the captivating cultural wonders of Oman.

• Marriott Residences Al Barsha South, Dubai: With three towers offering sophisticated living spaces and stunning views of landmarks like Burj Khalifa and Burj Al Arab, these residences promise premium living.

Unmatched Value for Developers and Residents

Marriott’s growth in the MEA region is fueled by partnerships with some of the industry’s top developers, who play an essential role in bringing these residential projects to life. Jaidev Menezes, Marriott’s Regional Vice President for Mixed-Use Development in EMEA, says, “Through the combination of top-tier developers, renowned design experts, and iconic destinations, Marriott’s value proposition continues to bring premier and luxury lifestyle offerings to Residence Owners.”

As the demand for branded residences grows in the MEA region, Marriott’s portfolio is poised to expand further, offering more luxury homes in some of the most desirable locations. Whether it’s a stylish urban residence or a secluded luxury retreat, Marriott International is reshaping the residential landscape in the Middle East and Africa with unmatched elegance and service.