GNT to Showcase the Power of Plant-Based EXBERRY® Colors at ProSweets 2025

  • Dec. 10, 2024
  • FMCG HORECA BUSINESS
GNT to Showcase the Power of Plant-Based EXBERRY® Colors at ProSweets 2025

At ProSweets Cologne 2025 (February 2-5), GNT will highlight the potential of its plant-based EXBERRY® colors to revolutionize the visual appeal of confectionery and snacks. The company will demonstrate how EXBERRY® colors can elevate product aesthetics while supporting sustainability and natural ingredient declarations, offering an exciting option for manufacturers who prioritize clean, natural labels.

EXBERRY® Colors: A Natural, Sustainable Solution

EXBERRY® colors are made from non-GMO fruits, vegetables, and plants, ensuring the colors are not only vibrant but also fully natural. Available in multiple formats, these colors can meet diverse application needs, allowing manufacturers to create a complete spectrum of hues—from bold, bright shades to softer tones.

The versatility of EXBERRY® colors allows them to be used across various products, including candies, chocolates, beverages, and snacks. These colors make it easy to meet consumer demand for natural ingredients, helping products achieve maximum visual impact while keeping ingredient lists simple and clean.

Experience EXBERRY® at ProSweets 2025

At ProSweets Cologne 2025, visitors to the GNT stand (Hall 10.1 | H010 J011) will be able to experience firsthand the impressive capabilities of EXBERRY® colors. A selection of eye-catching potato chips will showcase six exciting options, each featuring trendy seasonings and vibrant colors from across the rainbow. These chips will offer visitors a unique opportunity to see how these natural colors can enhance both flavor and visual appeal.

In addition to the chips, GNT will display a variety of colorful confectionery samples that highlight the diverse applications of EXBERRY® colors in the sweets and snacks market. Visitors can explore these products and gain inspiration for their own product development.

Sustainability: A Key Focus for GNT

Sustainability remains a central theme for GNT, and the company is committed to minimizing its environmental impact. At ProSweets, GNT will present a drink concept that illustrates how EXBERRY® colors contribute to reducing a product’s carbon footprint. The company, which recently earned an EcoVadis gold medal for its sustainability efforts, provides carbon footprint data for its EXBERRY® portfolio to help manufacturers make more informed choices about their ingredient sourcing.

Petra Thiele, Sales Director EMEA at GNT, emphasizes the growing demand for transparency and sustainability in the food industry: “Manufacturers all over the world are now cleaning up their ingredient lists to ensure products meet consumer expectations on naturalness and sustainability. Our plant-based EXBERRY® colors are the perfect solution. They can deliver spectacular shades in all types of confectionery and snacks, ensuring manufacturers can achieve maximum visual impact without having to compromise on the ingredient list.”

Meet the Experts at ProSweets 2025

GNT’s team of experts will be available throughout the event to answer questions and discuss individual project requirements. Whether you need technical support, guidance on achieving specific visual effects, or insights into the sustainability benefits of EXBERRY® colors, the GNT team will be ready to help.

Conclusion: The Future of Natural, Vibrant Colors in Confectionery and Snacks

As the demand for natural, sustainable ingredients grows, GNT’s EXBERRY® colors offer an innovative, plant-based solution that meets both consumer expectations and regulatory demands. By showcasing these colors at ProSweets 2025, GNT is leading the charge in offering a vibrant, eco-friendly alternative for manufacturers in the confectionery and snacks industry.

Visit GNT at ProSweets Cologne to see how EXBERRY® colors can elevate your products and help you stay ahead of market trends.