YOTEL partners with Urban Jungle
- April 29, 2022
- FMCG HORECA BUSINESS
Worldwide: YOTEL and beauty brand Urban Jungle have entered an exclusive partnership, marking the first hotel group to stock the brand’s toiletries.
Urban Jungle’s hair and body care products will be stocked in every YOTEL, YOTELAIR and YOTELPAD by the end of the year.
Products are cruelty free and vegan, and come packaged in refillable bottles. The bottles are made with EcoPure, an additive which assists in the biological breakdown of plastic over time.
The ‘Repair Range’ from Urban Jungle, which includes shampoo, conditioner, hand and body wash, as well as hand and body creme, will be available for YOTEL guests.
Jo Berrington, brand lead at YOTEL, said: “YOTEL is delighted to announce this exclusive new partnership with Urban Jungle, bringing hotel amenities firmly into the 21st century. Urban Jungle perfectly mirrors YOTEL’s bold, green, modern ethos and this global partnership will ensure YOTEL guests around the world can leave their toiletries at home and instead indulge in high-quality, natural hair and bodycare. We’ve found a perfect partner in Urban Jungle, and can’t wait to showcase the products in our hotel rooms across the globe.”
Urban Jungle is licensed by VANITY GROUP, a luxury amenity distributor and manufacturer.
Paul Tsalikis, founder and CEO of VANITY GROUP, and founder of Urban Jungle, said: “Both YOTEL and Urban Jungle are committed to challenging the status quo and shaking up the hospitality and beauty industry respectively. VANITY GROUP is thrilled to be combining their superpowers to form a formidable, first of its kind partnership.
“Urban Jungle embraces inclusivity, welcomes all, and helps people fearlessly tackle life with swagger and confidence. VANITY GROUP has been a proud partner of YOTEL for over five years and so we immediately knew we’d found a forever home for this new brand within the hotel’s unique spaces. We’re looking forward to supporting guests to shut down self-doubt and embrace who they are with every overnight stay.”
YOTEL operates 19 hotels globally with 13 projects under development.